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Graphic Design

I have compiled a few of my recent design projects. Over the past summer, I worked for the Theodore Roosevelt Medora Foundation (TRMF). Many of the projects on this page are items I was assigned while working for TRMF. I have also included projects I completed in courses at the University of Mary. All projects were completed using the Adobe Suite, specifically Illustrator, InDesign, and Photoshop.

Click to view full brand book

01

Brand Book

Throughout this past semester, I worked on creating an extra artifact to showcase and strengthen my skills. The project I made was a brand book. The brand book was created and designed for a fictional tennis company, Deuce. I came up with the name and concept of the company for this project. After establishing what Deuce is, I began my work on designing a logo for the company. This led to the complete creation of the Deuce brand book. Adobe Illustrator is the application I utilized for this project.

02

Quarterly Newsletter

At the Theodore Roosevelt Medora Foundation, I am the graphic designer for the quarterly newsletter, called Notes From the Trail, which is mailed to the public. I have been the lead designer on the Summer 2024 and Fall 2024 editions. The Fall 2024 newsletter is pictured here. I create these newsletters using Adobe InDesign.

2024 Fall Notes from the Trail.png

Click to view full newsletter

Infographic

03

Infographic

I created an infographic where I found and organized information to present it to travelers and researchers. It was a project that was both visually appealing and informational. I used Adobe Illustrator to design the infographic and lay out the information in a logical way.

04

One-Page Advertisement & Mailer

The Group Event Services department in Medora wanted a full-page magazine advertisement and mailer for people to book their Christmas events in Medora. They requested the pieces follow a given theme to match their other Christmas promotional items. I utilized Adobe Photoshop and Adobe Illustrator to complete these projects.

One Pager - Night Before Christmas-01.png
GES Mailer - Night Before Christmas-04.png
GES Mailer - Night Before Christmas-05.png
Postcard
Postcard

05

Postcard

In Medora, an annual hot air balloon festival occurs. I was asked to make a postcard to send to the riders who helped make the event a success. I used Adobe Photoshop to transform the front photograph into an illustration. I then went into Adobe Illustrator to design the completed postcard.

06

Public Poster

This project was to create a public poster to hang up around the town of Medora. It was to be branded for the Theodore Roosevelt Medora Foundation. I was asked to include different events that Medora offers for guests to enjoy. I designed this poster using Adobe Illustrator and Adobe Photoshop.

Public Poster
Newsletter
Newsletter

07

Newsletter

The newsletter that is pictured features the front and back cover (top image) and an inside spread (bottom image). For a design class I took, I created a travel newsletter that focused on cruises. This project was completed using Adobe InDesign and Adobe Photoshop, with the "The Cruiser" logo being made in Adobe Illustrator.

08

Recruitment Flyer

Every summer, employees come from all over the world to work in Medora. To prepare for the next season, the recruitment office requested flyers to hand out at different recruiting events throughout the year. The flyer pictured here is focused on those who want to work at Point to Point Park. The recruiter wanted a special focus on lifeguards. I created the flyer using Adobe Illustrator and Adobe Photoshop.

Recruitment Flyer
Sandwich Board
Sandwich Board

09

Sandwich Board

There is a yearly Veterans and Military Appreciation Day in Medora. On this day, there are a variety of events, including a keg social. I was asked to created a sandwich board to place at the social so that individuals are aware of the event taking place. Adobe Illustrator was used to create the design.

10

Design for Good
Poster Campaign

I chose a social issue and designed a purposeful poster that illustrated the idea of social responsibility. The social issue I chose was child hunger. Using Adobe Illustrator, I made three different designs that responded to this social issue in the community.

Design for Good Poster
Design for Good Poster
Design for Good Poster
GES Wedding Bag Inserts-01.png

11

Shopping Bag Flyer

To promote weddings in Medora, the Theodore Roosevelt Medora Foundation's Group Event Services team requested a flyer to put in shoppers' bags after they checkout at stores around town. I featured some photographs from previous weddings in Medora, along with text that emphasized the beauty of Medora weddings. I created the flyer in Adobe Illustrator.

12

Junior Newsletter

The Theodore Roosevelt Medora Foundation has a program called Junior Rough Riders that kids can be a part of. Those who become a Junior Rough Rider receive seasonal newsletters in the mail throughout the year. I created the Fall 2024 and Winter 2024 editions. Pictured here is the Fall 2024 newsletter. Using Adobe Illustrator, I designed the newsletter.

Click to view full newsletter

Yard Sign

13

Yard Sign

This design project was a yard sign to give to individuals who come to Medora and volunteer throughout the summer. The person who requested this yard sign wanted a sign that was fun and eye-catching. To achieve this, I used white text that stood out on a colorful photograph. I utilized Adobe Photoshop, along with Adobe Illustrator to make the final product.

14

Poster Redesign

For this assignment at the University of Mary, I was to find a poster that was already made and then improve it by redesigning the original. For the graphic, I utilized Adobe Illustrator but made the completed poster in Adobe InDesign.

Poster Redesign
Original Poster

© 2024 by Katrina Hellman. All photos on this website by Katrina Hellman.

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